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Russia

Russia

Find out why Russia is now the world's ninth largest market for expenditure on international travel with these insights from VisitScotland.

Overseas travel from Russia has grown significantly in recent years in line with increased personal affluence, and it is now ranked as the world’s 9th largest market in terms of expenditure on international travel.

Wealthy Russians are prepared to spend a lot of money on travel but are demanding travellers, expecting a high level of service and quality. They tend to expect Russian language provision and will actively seek out unique and individual experiences.  

The travel trade plays an important role in planning and booking holidays, while personal recommendations are a valued source of information.