Main content area You are here: Home Customer insights Listening to our visitors Tools Back Tools Some practical tools to help you to listen to your visitors. Feedback tools (PDF, 565 KB) How to use the feedback process (PDF, 37 KB) Verbal feedback sheet (PDF, 13 KB) Examples of comment cards (PDF, 171 KB) The right questions to ask (PDF, 24 KB) Feedback recognition letter sample - 1 (PDF, 10 KB) Feedback recognition letter sample - 2 (PDF, 19 KB) How to use TripAdvisor (PDF, 38 KB) Ten simple steps to get into social networking (PDF, 126 KB) Employee recognition form (PDF, 14 KB) Motivating staff (PDF, 28 KB) Eight ideas for analysing feedback to improve your business (PDF, 69 KB) How to become a sustainable tourism business (PDF, 277 KB) How to develop a great website (PDF, 860 KB) How to make the most of web 2.0 for your business (PDF, 649 KB) How to maximise the economic benefit of events in your area (PDF, 1019 KB) What you can do about negative hotel reviews (PDF, 86 KB)