Think Local Scotland launched Scotland's first berry trail this week celebrating and promoting more than 33 berry farmers throughout the country, during their short but sweet growing season.
The trail starts off the Year of Food & Drink's monthly theme for July of summer fruits & berries, with further information available at all VisitScotland information centres and online.
From the traditional sweetness of strawberries and raspberries to the more tart blackcurrants and redcurrants, the country’s berry growers have a reputation for producing the tastiest seasonal fruits around. From Scotland’s most northerly blueberries in Aberdeenshire to new 'superfood' aronia in Angus, these seasonal berries provide an array of health benefits, as well as being a delicious addition to any meal.
Patrick Hughes, Project Lead of Think Local said: "Scotland's Berry Trail has been launched with support from the Community Food Fund, and it is the perfect example of Scottish producers coming together to promote their sector to both locals and visitors alike. It is a fantastic way to celebrate Scotland's seasonal larder."
Mike Cantlay OBE, VisitScotland Chairman, said: “Food trails are a fantastic way for visitors to embark on their own culinary adventures and berries are one of the sweetest signs that the Scottish summer is well and truly here. We have a world-class natural larder right here on our doorstep in Scotland, and this delicious new Berry Trail provides the perfect opportunity to go out and enjoy it especially in this, the Year of Food and Drink 2015.”
Scotland's Food Secretary Richard Lochhead said: "This project is a shining example of greater innovation and deeper collaboration within our booming Food and Drink sector. I want us all to make the most of the abundance of fresh, tasty, healthy ingredients that are produced right here on our doorstep. As we move towards becoming a Good Food Nation, my vision is by 2025, Scotland will also be widely recognised as the best place in the world for food and drink companies to do business."
For information on other food trails available in Scotland and advice on promoting local food and why it’s beneficial to your business check out Tourism Intelligence Scotland’s new Food and Drink resource.